Preparing and Executing Powerful Sales Presentations

 The sales presentation is the most persuasive instrument for successful selling. It is the moment in the process for clearly demonstrating the ability to think strategically in order to partner with a customer to meet specific needs. It offers each participant the opportunity to show why his or her solution is the best. This session teaches the essentials of acquiring the critical information to identify a customer’s marketing needs and objectives to develop a strong partnership. Participants are asked to bring a presentation they are working on to apply the concepts and techniques they learn. In addition, they will learn how to convey the unique features of their products and services.

 

Benefits of the session include:

  • Customized case studies and role plays.
  • Enabling participants to have deeper knowledge of their clients.
  • Developing better client relationships.

Participants will learn:

  • How to adapt the presentation to each customer.
  • Techniques and skills for verbal and written presentations.
  • To plan and deliver a personalized and focused sales presentation.
  • Verbal and written presentation techniques.
  • A consultative sales approach for all key and target accounts.